O’Neil had the unique opportunity to partner on the creation of Simply Bourbon: America’s Most Beloved Spirit, a visually stunning coffee table book that celebrates Kentucky bourbon. The project was a true celebration of each collaborator’s skills and culminated in a final product that not only told the story of bourbon but also became a national industry standard, winning numerous awards and serving as a powerful marketing tool for all involved.

Donor Network of Arizona (DNA), the state’s federally designated organ procurement organization, faced challenges with the efficiency of their direct mail confirmation letter campaign. collaboration, O’Neil reduced the production timeline by several days, delivering a faster, more efficient solution that enhanced DNA’s operations.